THE INNOVATIVENESS OF REGIONAL DEVELOPMENT OF TOURISM

Abstract

The article discusses the features of regional tourism development based on innovation. Clarified the uniqueness of the geographical location of Transcarpathian region, which directly affects the development of the tourism industry of the region, as the region borders on four member countries of the European Union. The study identified that an important component of tourism development on the territory of Khust district developed program family holiday at present are of particular relevance, as they enable families with children. Outlined the innovative directions of development of tourism at both national and regional levels, first due to: the introduction of modern information technologies to support innovative activities and innovative methods of doing business, development of special systems for hotel and restaurant facilities that enhance their functional features, in particular the utilization of multimedia technologies in the form of multidimensional guides, promotional brochures, electronic catalogues of innovative proposals, including on the Internet.